Your content and acceptable use

Last updated 18 September 2026

These terms form part of your agreement with Craig Malloy trading as MonaLisaa, a sole trader, at [BUSINESS-ADDRESS]. Contact for questions, corrections or reports: [email protected].

Before you approve publication

AI can write convincing text that is wrong. Read the actual version of your site that will go live, including every page, image, form, link and legal notice. Do not approve it just because the layout looks finished.

Check in particular:

• Your business name, contact details, service area and the email that will receive enquiries.
• Qualifications, registrations, insurance, memberships, awards, years of experience and claims about staff. Check that you can substantiate them and are allowed to display badges or logos.
• Prices, response times, opening hours, guarantees, availability and any promise of a free quote or visit. Remove promises you have not agreed to offer.
• Reviews and testimonials. They must be genuine, accurately presented and used with the necessary permissions. Do not invent reviewers, ratings or completed jobs.
• Photos and generated images. Do not present an illustration as a photograph of your own team or completed work when it is not. Check copyright, trademarks, privacy and any permission needed from people shown.
• Privacy, cookies and trading information. These must describe your actual business, including what happens to enquiry information after you receive it. The platform’s terms do not replace yours.

Correct or remove anything untrue, misleading, unlawful or used without permission. If the editor cannot fix it, ask us and wait to publish the affected version. Check later edits before publishing them too. Keep reasonable evidence for factual claims and permissions.

Publication approval tick

Tick-box wording — show beside the final preview and the publication action:

I am authorised to approve this website for the business. I have checked the version shown to me, including its generated text, images, claims, contact details and legal notices, and corrected or removed anything untrue, misleading, unlawful or used without permission. I approve this version for publication and accept responsibility for my business’s content and use of the site, including its marketing and data protection obligations, under the Customer approval and acceptable use terms. This does not remove MonaLisaa’s own legal responsibilities.

If you cannot make that statement, do not tick the box. Ask for help with the changes you need. Approval is an instruction to publish the checked version, not consent to unrelated future changes or to marketing from MonaLisaa.

Separate agreement wording — show before we first process personal information for the business, including during a free draft:

I am authorised to act for this business and agree to the Terms and conditions and Data processing terms for the service I am requesting.

The privacy notice must be available when information is collected. It is information to read, not a demand to “consent to the privacy policy”. Optional marketing permission, if requested, must have its own choice.

Your marketing and cold contact

You are responsible for campaigns you run or ask others to run for your business. A public email address, bought list or submitted enquiry is not automatically permission to send advertising. Do not use our forms or service to send spam, scrape contact lists or disguise who is contacting someone.

UK electronic marketing rules distinguish individual and corporate subscribers. Sole traders and many partnerships receive the individual protections; limited companies, LLPs and Scottish partnerships are generally corporate subscribers. For individuals, unsolicited email/text marketing normally needs consent or a valid soft opt-in. A soft opt-in needs your own sale or sales negotiation, similar services, and an opt-out both when details are collected and in every message. For corporate email, identify yourself and provide an opt-out. Honour objections. For live marketing calls, check both TPS and CTPS and your own suppression list; recorded marketing calls need specific consent. Personal data also needs a UK GDPR lawful basis and privacy information. See the ICO’s business marketing guidance.

An enquiry lets you deal with that enquiry; it is not blanket marketing consent. Keep suitable records of permissions and objections. Do not treat the publication tick as proof that recipients have agreed to marketing.

Your visitors’ information

Decide what information your business needs, give visitors an accurate notice and have a lawful basis for using it. Collect no more than you need, secure the copies you receive, choose a justified retention period, and deal with rights requests and complaints. Do not ask people to put sensitive information into an ordinary enquiry form.

Use an enquiry recipient you are authorised to use. The current service uses the business email in the site’s business details, not a separate verified inbox setting. Tell us promptly if details are wrong or an enquiry is misdirected. Do not assume the alert arrived because the form returned success.

Where we process for you, our Data processing terms set out our obligations. Where we independently decide how information is used, we remain responsible for that use. Neither side can change its legal role merely by choosing a label in a tick box.

Unacceptable use

You must not use MonaLisaa to publish or distribute unlawful content, fraudulent offers, impersonation, threats, harassment, unlawful discrimination, defamatory claims, stolen content or personal information disclosed unlawfully. Do not host sexual exploitation material, promote violence or use the service for phishing, malware, unauthorised access or attempts to bypass account and usage protections. Do not publish fabricated accreditations, fake reviews or deceptive claims about regulated services.

Do not collect payment-card data, passwords, health records or other sensitive records through the ordinary enquiry form. A new use that needs specialist safeguards must be agreed with us before it starts. Your business remains responsible for applicable accessibility duties and for meeting obligations connected with the services you sell; our own duties continue to apply too.

Reporting a problem and what we do

Email [email protected] with the site URL, the content or conduct concerned, why you believe it is wrong, and any useful evidence. Do not send more personal information than needed. Tell us if there is an urgent risk.

We will assess the report, seek clarification where needed and take proportionate action. We may preserve necessary evidence, ask for a correction, restrict affected material or suspend service under the Terms and conditions. We may need to act immediately for serious harm, security threats or legal requirements. Where lawful and appropriate, we will tell the customer why and consider a challenge or correction.

What the approval means for MonaLisaa

Approval is evidence of what you checked and instructed us to publish. It is not a guarantee that content is lawful, an indemnity for every claim, or immunity for MonaLisaa. We remain responsible for our own representations, conduct and applicable statutory duties, including our handling of complaints and personal information. A customer’s tick does not excuse a misleading promise originated by us.